I was doing some research on topic for writing blog. Then, i came across an article on Affiliate Marketing. I was impressed by that article and thought i should write a blog for my audience.
There are many bloggers and websites who are earning money from affiliate marketing but in this blog is about how this works and will give you some tips also.
How Affiliate Marketing works?
When you join any affiliate program and choose the products you want to sell on your website or blog, seller provide you a unique affiliate code that you can use to refer traffic to your site.
Most affiliate programs will offer ready made text links, banners and other forms of creative copies whereby you only have to copy the code and place it on your website to start referring traffic. When interested visitors click on these links from your site they get redirected to the product site and if they purchase a product or subscribe to a service you as a referrer make a commission.
The seller can track your performance through your affiliate ID and affiliate software. You also have complete and real time access to all sales and commission.
You don't need to sell products all the time to make a commission. Different affiliate programs can use different payment terms:
- Pay Per Sale : In this merchant pays you a percentage of the sale price when the purchase is completed.
- Pay Per Click : In this program you get paid based on the number of visitors you redirect to the merchant's website from your affiliate link, whether sale is made or not.
- Pay Per Lead : You get paid once the referred visitors provide their contact information on the target site by filing out a simple contact form.
Why you should also be Affiliate Marketer ?
Affiliate marketing is considered to be one of the world's fastest growing and best internet marketing techniques to earn money online.
- Cost Effective : Marketing on the internet is cheap and you don't have to worry about the production cost as the product is already developed by the seller. You don't need a physical business location or hire employees either.
- Global Market : Online marketing gives you the opportunity to reach people all over the world easily.
- No Fees : You don't need to pay anything to join affiliate program.
- No Storage No shipping : You don't need to worry about storage, packing or shipment of the product. They are all taken care by seller.
- No Customer Support : You don't need to provide any customer support or deal with consumer complaints as seller does that for you.
- Passive Income : A regular job can give you a fixed income as long as you continue to work. Depending on your marketing skill, Affiliate marketing can create a steady flow of income even when you are not in front of your computer.
- Work From Home : If you make enough money then you don't have to worry about going to work at the same time every day or getting stuck in traffic. You can create in the comfort of your own home.
Tips On Becoming Successful Affiliate Marketer
After reading all the benefits of affiliate marketing if you think you will be rich over night by selling affiliate products online then you are wrong.
Affiliate marketing is definitely an excellent way to make money online but it's highly competitive too.
In order to be successful in Affiliate marketing you need to know the market needs, learn how to promote products, what work and what doesn't.
The following are the few tricks on becoming successful in affiliate marketing :
1. Only Choose Good Products
The first mistake a lot of affiliate marketers make is that they register with too many different affiliate programs and try to promote everything. Pursuing affiliate marketing down this path can become very overwhelming and you won't be able to promote any product properly. All you need in order to be successful is good products to promote. Try to understand the market needs and look for products that align correctly with the topic of your site.
2. Use Several Traffic Sources To Promote Products
Most of the affiliate marketers put up the ads only on their sites. There nothing wrong with this approach but know that there are many other traffic sources that you can tap into and promote the products simultaneously. The more targeted traffic you send to the sales page the more your chances are of making money.
You can use Google Adwords or Facebook Ads to drive the targeted traffic to sales page. You can simply make ad then use your affiliate link in the target page URL of the ad. Obviously you have to measure the conversions and see if the campaign cost is less than the campaign profit in order to keep the campaign running but I am sure you get the idea.
3. Test, Measure and Track Your Affiliate Campaign
It is very good idea to use different product promotion strategies so you can figure out what is working and what is not. Try to do split testing and measure the performance of each campaign then take actions accordingly. Changing few things here and there can increase your profits dramatically. Make sure to place the banner ads on different areas of your site's pages. Some places will make noticeable than others.
Most affiliate programs will give you basic stats that you may need but there is nothing stopping you from using your own conversion tracking software too. There are many conversion tracking software out there that you can use to track your affiliate campaign.
4. Research the Demand of Product
If you try to sell a product that is low in demand then chances are you are not going to get many sales no matter how hard you try. So it is a good idea to spend a bit of time in researching and finding out if a product that you are thinking of promoting is a product that your audience needs. If your site gets decent traffic then you can conduct an online survey and easily get input from your visitors.
5. Aware About New Methods and Techniques
Affiliate marketing is a very competitive field and people are always coming up with new techniques. Try to be aware with these new techniques and market trends otherwise you will fall behind.
6. Choose the Right Merchant
When you promote a product you also promote the person or the company who is behind the product so try to choose wisely. You don't want your visitors to go and buy a product following your advice then come back unhappy. Do you think that this visitor will come back to your site and take your advice again ? Most likely no. This can hurt your credibility in the long run. Usually, Websites or company that offer good customer service will have better customer satisfaction so try to stick with promoting their products.
7. Use Helpful Tools
If you are serious about affiliate marketing then try to find tools that will help you to be more efficient. There are many tools out there.
Don't just hope and pray that visitors will buy. Setup everything correctly and make it happen!. If you think that visitors will click on your affiliate links and buy just because you placed dozens of affiliate link on your website then you are wrong. You need to have structured plan in place. Affiliate marketing is a business so you will have a much better chance of succeeding if you treat it like one.
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